Redacted sample
Google Business Profile Evidence Pack
This sample demonstrates the structure of a paid deliverable. Names, facts, evidence, and draft language are fictional and redacted for public viewing.
1. Executive Snapshot
Primary risk: The profile appears to have been reviewed after multiple edits to category, address formatting, and website landing page content within a short period.
Recommended move: Do not submit another appeal until proof of business identity, location signage, website consistency, and public NAP records are gathered into one concise file.
2. Timeline Summary
| Date | Event | Evidence status |
|---|---|---|
| May 02 | Profile category and service-area edits submitted. | Screenshot available |
| May 04 | Profile disabled notice received. | Notice available |
| May 07 | First appeal submitted with limited documentation. | Appeal text missing |
| May 10 | Appeal rejected. | Notice available |
3. Evidence Matrix
| Evidence | Purpose | Status |
|---|---|---|
| Exterior signage photo | Supports real-world business presence. | Needed |
| Business license or registration | Supports legal business identity. | Available |
| Website contact page | Checks NAP consistency with profile. | Needs edit before appeal |
| Utility bill or lease page | Supports address legitimacy. | Available, redact account number |
4. Draft Appeal Direction
Dear Google Business Profile Support,
We are requesting a review of the disabled profile for Riverside Dental Studio. The business operates at the listed address and the attached evidence is provided to clarify identity, location, and website consistency.
The prior appeal did not include several supporting documents now attached in this file. We have also corrected the public contact page so the profile, website, and business records use the same name, address, and phone format.
[Additional case-specific wording redacted in public sample]
5. Next-Step Checklist
- Capture new exterior signage photo in daylight.
- Export or copy the exact rejected appeal notice.
- Align website footer and contact page with profile NAP.
- Redact utility bill account number before sharing.
- Submit only after the evidence file is complete.